BRAND LAUNCH + REVAMP

I’m Your Co-Pilot, Coach and Ultimate Cheerleaders — Taking Your Idea to Full Brand Launch… And Beyond

  • Brand Creation + Delineation

  • Branding Development + Identity

  • Creative Direction + Design Direction

  • Collection Conceptualization

  • Design

  • Best-in-Class Partnerships — Patternmakers, Tech Designers, Sample Rooms, Factories, Vendors, Suppliers and Mills; Branding, Ecom, Socials, and Marketing + Sales Teams

  • Fabric, Trim, Yarn, Embellishment Sourcing + Procurement

  • Integrated Systems Set Up + Training — Product to Market, Logistics, and Back End Business and Financial Infrastructures

  • Financial Planning, Forecasting + Modeling

  • Market Positioning

  • Pricing Strategies

  • Product Development

  • Production Planning

Product strategy + assortment planning

  • Product Strategy Roadmaps

  • Assortment Merchandising + Planning

  • Sketching, Ideation + Iteration

  • Look Building + Styling

  • Brand Identity

  • Product Positioning

  • Fabric, Trim, Yarn Sourcing

  • Vintage + Competitor Research

  • Costing + Pricing Matrix

  • Margin Building

  • Product Development

Trend Concept & Color

  • Customized Micro + Macro Trend and Color Forecasts

  • Market, Consumer, Competitor, and Segment Research + Reports

  • Color Palette Development and Fabrication/Material Match

  • Strike Offs, Lab Dips, Knit Downs

  • Print Design

  • Concept Design

  • Color, Material + Finishes (CMF) Development

  • Market, Industry, Consumer, Competitor, Segment Research + Reports

  • Mood Boards

Tech Design

  • Construction + Sewing Details and Sketches

  • Hand + Technical Flats, Drawings

  • Tech Packs

  • Specs

  • Patternmaking

  • Fittings + Correction Comments

  • Print Placements + Beading and Embellishment Layouts